Malcolm Gladwell:
Malcolm Gladwell over spaghettisaus

TED2004 · 17:30 · Filmed Feb 2004
Watch next...
Seth Godin: How to get your ideas to spread

Share this idea

Total views
TED Talks are free
thanks to support from

Malcolm Gladwell, auteur van "Het Beslissende Moment", kruipt in de zoektocht van de voedselindustrie naar de perfecte spaghettisaus - en maakt een groter punt over de aard van keus en geluk.

Detective of fads and emerging subcultures, chronicler of jobs-you-never-knew-existed, Malcolm Gladwell's work is toppling the popular understanding of bias, crime, food, marketing, race, consumers and intelligence. Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.



Enthusiastically agree? Respectfully beg to differ? Have your say here.

2000 characters remaining
Don't have an account? Sign up now — it's fast and free.
Sort comments by
There are currently no comments for this talk.