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Malcolm Gladwell:
Malcom Gladwell : les sauces spaghetti

TED2004 · 17:30 · Filmed Feb 2004
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L'auteur de "Tipping Point", Malcom Gladwell examine l'industrie alimentaire à la recherche de la sauce spaghetti parfaite—et élargit le débat à la nature du choix et du bonheur.

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Detective of fads and emerging subcultures, chronicler of jobs-you-never-knew-existed, Malcolm Gladwell's work is toppling the popular understanding of bias, crime, food, marketing, race, consumers and intelligence. Full bio

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