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提姆‧拉伯瑞克：品牌“失控”三原则
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个人、公司或品牌可以有效管理自身名誉的时代已经过去了(如果曾经有过这个时代的话)。线上聊天和倾向性评论会无止无休、天马行空地围绕着你，而且完全不由你控制。提姆‧拉伯瑞克提供了三种接受、甚至设计这种“失控”的绝妙方法，同时你可以用它作为重新建立价值观的驱动力。
As chief marketing officer at frog, Tim Leberecht helps spark and nurture new thinking (and great design) for companies around the world. Full bio »
Translated into Chinese, Simplified by Xihuang Sun
Reviewed by Lei Zhang
Comments? Please email the translators above.
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