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Šajā īsajā runā psihologs Dens Arielijs stāsta divus stāstus no savas pieredzes, kuros atklājas interešu konflikti: kā īstermiņa personīgie mērķi var ietekmēt, apzināti vai neapzināti, zināšanu un izpratnes veidošanos. Domājot par nozīmīgiem jautājumiem, viņš mums atgādina uzmanīties no mūsu "pārāk" cilvēcīgajām smadzenēm.
It's become increasingly obvious that the dismal science of economics is not as firmly grounded in actual behavior as was once supposed. In "Predictably Irrational," Dan Ariely tells us why. Full bio »
Translated into Latvian by Martins Berzins
Reviewed by Kristaps Kadiķis
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