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Seth Godin: This is broken

Gel Conference, Filmed Sep 2006; Posted Sep 2010

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Why are so many things broken? In a hilarious talk from the 2006 Gel conference, Seth Godin gives a tour of things poorly designed, the 7 reasons why they are that way, and how to fix them.

Seth Godin is an entrepreneur and blogger who thinks about the marketing of ideas in the digital age. His newest interest: the tribes we lead. Full bio »

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