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Johanna Blakley:
Johanna Blakley: I media sociali e la fine dei generi

TEDWomen 2010 · 8:27 · Filmed Dec 2010
Subtitles available in 34 languages
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Johanna Blakley: Johanna Blakley: I media sociali e la fine dei generi
8:27 · Filmed December 2010 at TEDWomen 2010 · Subtitles available in 34 languages

I media e le compagnie pubblicitarie usano ancora gli stessi vecchi dati demografici per capire il pubblico, ma la ricercatrice dei media Johanna Blakley dice che stanno diventando sempre di più difficili da cercare e seguire on line. Mentre i media sociali superano i media tradizionali, e le utenti sono più numerose degli utenti, la Blakley spiega quali cambiamenti attendono i media del futuro.

Media maven
Johanna Blakley studies the impact of mass media and entertainment on our world. Full bio
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