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Jesse Schell:
When games invade real life

DICE Summit 2010 · 28:18 · Filmed Feb 2010
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Games are invading the real world — and the runaway popularity of Farmville and Guitar Hero is just the beginning, says Jesse Schell. At the DICE Summit, he makes a startling prediction: a future where 1-ups and experience points break "out of the box" and into every part of our daily lives.

Game designer
Beyond Facebook, beyond consoles and even computer screens, games are becoming the medium for everyday life, says game designer Jesse Schell. Full bio

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