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George Whitesides:
Toward a science of simplicity

TED2010 · 18:35 · Filmed Feb 2010
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Simplicity: We know it when we see it — but what is it, exactly? In this funny, philosophical talk, George Whitesides chisels out an answer.

pin This talk was presented at an official TED conference, and was featured by our editors on the home page.
Chemist
In his legendary career in chemistry, George Whitesides has been a pioneer in microfabrication and nanoscale self-assembly. Now, he's fabbing a diagnostic lab on a chip. Full bio

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