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Don Norman o třech způsobech, jak vás design dělá šťastnými

TED2003 · 12:41 · Filmed Feb 2003
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Ve své přednášce z roku 2003 se designový kritik Donald Norman obrací ke kráse, zábavě, potěšení a emocím. Zaměřuje se na design, který lidem působí potěšení. Jmenuje tři předpoklady, které úspěšný a dobře navržený produkt musí spojovat.

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Cognitive scientist and design critic
Don Norman studies how real people interact with design, exploring the gulf between what a designer intends and what a regular person actually wants. His work has resulted in some classic books, including "The Design of Everyday Things." Full bio

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