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Daniel Kahneman:
Daniel Kahneman: Het raadsel van ervaring vs. geheugen

TED2010 · 20:06 · Filmed Feb 2010
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Met voorbeelden gaande van vaccinaties tot colonoscopie onthult Nobelprijswinnaar en grondlegger van de behavioral economics Daniel Kahneman hoe onze "ervarende zelf" en onze "herinnerende zelf" geluk verschillend ervaren. Dit nieuwe inzicht heeft diepe implicaties voor de economie, het overheidsbeleid - en ons eigen zelfbewustzijn.

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Behavioral economics founder
Widely regarded as the world's most influential living psychologist, Daniel Kahneman won the Nobel in Economics for his pioneering work in behavioral economics — exploring the irrational ways we make decisions about risk. Full bio

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