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Dan Ariely:
Dan Ariely o chybách v našem morálním kodexu

TED2009 · 16:23 · Filmed Feb 2009
Subtitles available in 34 languages
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Dan Ariely: Dan Ariely o chybách v našem morálním kodexu
16:23 · Filmed February 2009 at TED2009 · Subtitles available in 34 languages

Ekonom chování Dan Ariely studuje chyby v našem morálním kodexu. Skryté důvody, proč si myslíme, že je (občas) v pořádku podvádět nebo i krást. Chytře navržené experimenty mu pomáhají ukázat, že jsme předvídatelně iracionální a je možné nás ovlivnit způsoby, které si ani neuvědomujeme.

Behavioral economist
It's become increasingly obvious that the dismal science of economics is not as firmly grounded in actual behavior as was once supposed. In "Predictably Irrational," Dan Ariely tells us why. Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.

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