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Bran Ferren:
To create for the ages, let's combine art and engineering

TED2014 · 20:12 · Filmed Mar 2014
Subtitles available in 21 languages
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Bran Ferren: To create for the ages, let's combine art and engineering
20:12 · Filmed March 2014 at TED2014 · Subtitles available in 21 languages

When Bran Ferren was just 9, his parents took him to see the Pantheon in Rome — and it changed everything. In that moment, he began to understand how the tools of science and engineering become more powerful when combined with art, with design and beauty. Ever since, he's been searching for a convincing modern-day equivalent to Rome's masterpiece. Stay tuned to the end of the talk for his unexpected suggestion.

Technology designer
Once known for entertaining millions by creating special effects for Hollywood, theme parks and Broadway, Applied Minds cofounder Bran Ferren now solves impossible tech challenges with previously unimaginable inventions. Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.

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