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艾米·洛克伍德:在刚果销售避孕套

TEDGlobal 2011 · 4:16 · Filmed Jul 2011
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艾滋病在刚果民主共和国是个严重的问题,大批援助机构进入这个国家,带来了免费或者低价的避孕套却没有多少人使用,为什么?“营销改革家”艾米·洛克伍德提出了一个不同寻常的答案,颠覆了慈善事业的传统模式。(内含不适合工作场所的图片)

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Global development worker
Amy Lockwood is the deputy director of Stanford's Center for Innovation in Global Health, where she looks at new solutions to big problems. Full bio

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