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Amy Lockwood: Predávanie kondómov v Kongu

TEDGlobal 2011 · 4:16 · Filmed Jul 2011
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Vírus HIV je vážnym problémom v Demokratickej republike Kongo a preto rôzne agentúry zaplavujú krajinu kondómami, ktoré poskytujú za nízku cenu alebo zadarmo. Ale len veľmi málo ľudí to využíva. Prečo? "Zreformovaná" pracovníčka v marketingu, Amy Lockwood, poskytuje zaujímavú odpoveď, ktorá prevracia tradičný model dobročinnosti naruby. (Obsahuje obrázky nevhodné na pracovisko.)

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Global development worker
Amy Lockwood is the deputy director of Stanford's Center for Innovation in Global Health, where she looks at new solutions to big problems. Full bio

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