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Amy Lockwood:
Amy Lockwood: Vender preservativos no Congo

TEDGlobal 2011 · 4:16 · Filmed Jul 2011
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O VIH é um problema sério na República Democrática do Congo e várias agências de ajuda humanitária têm introduzido no país preservativos grátis e baratos. No entanto, poucas pessoas os usam. Porquê? A publicitária reformada Amy Lockwood dá-nos uma resposta surpreendente que derruba o modelo tradicional de filantropia. (Algumas imagens possuem conteúdo erótico explícito.)

Global development worker
Amy Lockwood is the deputy director of Stanford's Center for Innovation in Global Health, where she looks at new solutions to big problems. Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.

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