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Amy Lockwood:
Amy Lockwood: Menjual kondom di Kongo

TEDGlobal 2011 · 4:16 · Filmed Jul 2011
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HIV adalah masalah serius di Republik Demokrasi Kongo, dan lembaga bantuan telah membanjiri negara itu dengan kondom murah dan gratis. Namun sedikit orang yang menggunakannya. Mengapa? "Tenaga pemasaran metode baru " Amy Lockwood menawarkan jawaban mengejutkan yang memutarbalikkan model filantropi tradisional. (Beberapa gambar tidak cocok dibuka di tempat kerja.)

Global development worker
Amy Lockwood is the deputy director of Stanford's Center for Innovation in Global Health, where she looks at new solutions to big problems. Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.

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