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Amy Lockwood:
Amy Lockwood: Kondomimyyntiä Kongossa

TEDGlobal 2011 · 4:16 · Filmed Jul 2011
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HIV on vaikea ongelma Kongon demokraattisessa tasavallassa, ja avustusjärjestöt ovat suorastaan täyttäneet maan ilmaisilla ja halvoilla kondomeilla. Mutta harvat käyttävät niitä. Miksi? Uusmarkkinoija Amy Lockwood tarjoaa yllättävän vastauksen, joka kääntää perinteisen hyväntekeväisyyden mallin nurin.

Global development worker
Amy Lockwood is the deputy director of Stanford's Center for Innovation in Global Health, where she looks at new solutions to big problems. Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.

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