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행동 과학으로 전기세를 줄이는 방법

TED2013 · 8:11 · Filmed Feb 2013
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에너지 사용 비용을 낮추는 검증된 방법은 무엇인가? 믿기 힘들겠지만 그것은, 당신의 이웃이 전기비로 얼마를 지불하는지 아는 것이다. 알렉스 래스키는 어떻게 별난 인간의 행동이 우리 모두 에너지를 더욱 현명하게 사용하도록 만드는지를 절감된 명세서와 함께 보여준다.

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Energy software maker
Alex Laskey helps power companies to help their customers cut down — using data analysis, marketing and a pinch of psychology. Full bio

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