TED Community » Lori Blum-Fagien

About Me

● Accomplished, energetic, business-savvy, detail and deadline oriented high-performing Sen Exec. 20+ years of print & digital publishing operations. Analytical thinker and decision maker. Experienced & proficient marketer/consultant within preventive healthcare, DOOH, spa/relaxation music, live music venues/restaurants, healthy body mind and wellness industry. Visionary-Enrepreneur for themed health wellness body mind cruise. Demonstrated extraordinary talent in educating, marketing consulting-branding products/services, staffing, training and development, budgeting.
●Award-winning sales executive with 20+ year’s marketing and sales experience. Providing expert advice to clients increasing their product sales within the music, electronics, automobile, and spirits industries.

●Chief Operation Officer and Chief Marketing Officer committed to cost-effective management and marketing of resources and quality performance.

●Innovative Merchandising Executive with proven ability to create, implement and execute highly profitable programs through marketing, training, and strategic affiliations as well as partner relationships.

●Entrepreneur-Visionary Operations Executive with 4+ year’s solid experience managing all levels of multiple projects including budgeting and creation of health and wellness digital out of home media alternatives inclusive of events within the cruise industry.
Contract Negotiation

●Signed and negotiated contracts for all major advertising clients.

●Signed and negotiated contracts for all major vendors reducing general overhead and COGS significantly.

Business Development
●Established and managed strategic partner relationships on a daily basis.
●Developed new marketing strategies increasing advertising customer base and subscribers annually. Turning publishing company into a multimillion dollar media entity.

Operations Management

●Managed day to day operations for publishing company.
●Managed all decision making related to advertising, marketing, circulation, distribution, and finance
National Association of Professional Women
Who's Who of America
Advisory Council of International Association of Jazz Educators
Advisory Board of the Thelonious Monk Institute of Jazz
Advisory to the School of Advertising-University of Fla
Board Member for UF Alumni Magazine

Location:
United States, Delray Beach, FL
Current organization:
Consultant - Health and Wellness
Past organizations:
NAPW-National Association of Professional Women, International Association of Jazz Educators, Folio Publishing, Wellness Advocacy Group
Current role:
Senior Executive Director of Preventive Healthcare and Wellness
Gender:
Female
Areas of expertise:
Publisher, Senior Level Marketing Director, Jazz and Spa Music, , Senior Publishing Director of Circulation and Retail, Marketing + Branding + Innovation, Marketing + Event Management, Health & Education, Health & Nutrition, parenting and character education
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More About Me

I'm passionate about

Healthy Body Mind Wellness through preventive health and relaxation techniques including spa music.

An idea worth spreading

Liked minds think alike. Create a theme cruise incorporating healthy body mind and wellness including the education of our healthy future. A better quality of life in our senior years through the understanding of opportunities in cutting edge medical break throughs and the utilization of adult stem cell storage.

Talk to me about

Marketing. Parenting-Humility, Inspiration, Success and Failures. Healthy Body, Mind & Wellness. Economic Crisis, Changes in balancing and managing finances in the public and private sector.

People don't know that I'm good at

Creating, implementing and executing concepts from inception to the final product utilizing marketing, advertising and promotional opportunities connecting businesses of similar missions to succeed.

My TED Story

Co-founder, COO and CMO at JAZZIZ Magazine, est in 1983, JAZZIZ was the first publication to insert a compact disc within their pages distributing the magazine to retail stores and subscribers around the world. My responsibilities included running the day to day operations along with balancing the business side of running a publishing empire . As CMO, seeking out other partnerships with major corporations. I was the creative marketing force behind the concepts involving events and marketing programs unheard of in the music industry until me. My concepts became the standard in the music publishing world. Other projects included cookbooks with companion CDs, recording labels, other publications in music and a live jazz music venue and restaurant until 2007 when I terminated my biz & personal partnership at JAZZIZ. Since 2007, I've co-founded & ventured into the health & wellness industry. Theme Cruises, Adult Stem Cells, Parenting; A new journey being happy, peaceful and healthy

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