Annabella Cavello comes with a circus-ready name and ringleader's dynamism to match. She has coordinated and promoted hundreds of events, including concerts, formal dinners, awards ceremonies, and TEDx events. Whether it's creating spur-of-the-moment clothing fashioned out of newspaper for a music video, whipping up a design for a press release on a breaking event, or climbing up on stage to give an impromptu address, Annabella is ever-eager to face the task at hand and get to work.
Although her bachelors of science is in economics, her heart is in storytelling. Annabella comfortably navigates between right and left brain: she finds the data in the story and brings the story to the data. Every one of her fingers is on the pulse of an industry following the newest and greatest innovations in research, entertainment, and technology. Her goal in transmedia is to synthesize unprecedented immersive and interactive experiences by combining both enduring and emerging media platforms. From her participation in cybersecurity competitions, she knows that there are both creative and destructive sides to technologyÃ¢â‚¬â€but don't worry: she's one of the good guys.