Poying Chen Posted almost 2 years ago How does one go about changing another person's mind? To think as if you were on the opposite side to understand the causes of the disagreements and then can possibly deal with it rightly. For instance, to change your clients' mind of not buying your products or services, you should first think of the decision making process in their organization. You may find out that your client actually likes the products but the process is tedious and needs lots of paper works that stop he/she from launching the request. Knowing that, you can to do the right thing that can effectively change their minds (do the paper works for them for example) instead of wasting time and efforts dealing with irrelevant issues.