May 17 2013: The fact that it's targeting betterment for billions. The family that can now reach the doctor, the job, etc. The amputee that can dump his crutches. The healing of psoriasis. For the recipients, it is real change.
May 17 2013: If you sell 10 x's and make a million dollars or 1,000,000 y's and make a million dollars, in both cases you still make a million dollar. The businesses have been targetting 10 x's, and it's still profitable to make the y's. If they help a million people by making y's, how is that bad? While we develop a jaundiced eye for the corporations, now and then, they get something good accomplished.
May 17 2013: They're going to run into that problem soon enough when all the cars are grid-locking their cities. I look forward to their redefinition of public transport which will need to let go of the western concept of traditional rail and bus. The only one I see here is SkyTran and I'm sure it'll be kept politically at bay by car/bus/rail manufacturers.
For now, I'm breathing a big sigh of relief, that they moved beyond max profits. One step at a time.
May 17 2013: Good. Because India's engineering will be saving the rest of us, from our horrendously inefficient, unaffordable, environmentally unscalable solutions we currently have in the west.
May 17 2013: While the affordable car is great, effective public transport would be even better. Because more affordable cars will grid lock cities.
I want SkyTran.
May 17 2013: And relieved, greatly relieved that India's picked up the ball and is running with it. It's great to see the redefinition of business goal from maximizing the profit to maximizing the effectivity of the solution. It's only effective if everyone can affordably use it.
May 17 2013: Western engineering practices don't scale. The only target of being an economically viable solution is on the production part - cut engineering salaries. Affordable to masses isn't targeted. His definition of Indian engineering is to add cost effective into the equation with cost effective being defined as affordable to billions. That is new for engineering and it's new for entrepreneurs.
TEDCred score: +25.10 TEDCred reflects your contribution to the TED community.
A reply on Talk: R.A. Mashelkar: Breakthrough designs for ultra-low-cost products
A reply on Talk: R.A. Mashelkar: Breakthrough designs for ultra-low-cost products
A reply on Talk: R.A. Mashelkar: Breakthrough designs for ultra-low-cost products
A reply on Talk: R.A. Mashelkar: Breakthrough designs for ultra-low-cost products
For now, I'm breathing a big sigh of relief, that they moved beyond max profits. One step at a time.
A reply on Talk: R.A. Mashelkar: Breakthrough designs for ultra-low-cost products
A reply on Talk: R.A. Mashelkar: Breakthrough designs for ultra-low-cost products
A reply on Talk: R.A. Mashelkar: Breakthrough designs for ultra-low-cost products
I want SkyTran.
A reply on Talk: R.A. Mashelkar: Breakthrough designs for ultra-low-cost products
A reply on Talk: R.A. Mashelkar: Breakthrough designs for ultra-low-cost products
A reply on Talk: R.A. Mashelkar: Breakthrough designs for ultra-low-cost products