More than 25 years ago, Steven Addis left his marketing position at The Clorox Company to create a branding agency where strategic thinking and design thinking become one. Addis shapes brands from tech startups to large corporations to nonprofits.
TED2015, TED2014, TED2013, TED2012, TED2011, TED2010, TED2009, TED2008, TED2007, TED2006, TED2005, TED2004
Areas of Expertise
Branding, Design Thinking, Photography
An idea worth spreading
Curator Culture - Marketers need to stop marketing AT consumers and start curating ON BEHALF of people. The Internet has made us all Curators.
I'm passionate about
Photographs, my children, exploring the world, films, brands as stories.
Talk to me about
Branding, Stories, Positive Change, Photography.
People don't know I'm good at
My TED story
Speaking at TED2012 was a highlight of my TED story.