Hafiz Juma Posted over 3 years ago Is the new TED initiative of "Ads Worth Spreading" worth supporting? William Golding on the Novel: "Boys do not evaluate a book. They divide books into categories. There are sexy books, war books, westerns, travel books, science fiction. A boy will accept anything from a section he knows rather than risk another sort. He has to have the label on the bottle to know it is the mixture as before. You must put his detective story in a green paperback or he may suffer the hardship of reading a book in which nobody is murdered at all; - I am thinking of the plodders, the amiable majority of us, not particularly intelligent or gifted; well-disposed, but left high and dry among a mass of undigested facts with their scraps of saleable technology. What chance has literature of competing with the defined categories of entertainment which are laid on for them at every hour of the day? I do not see how literature is to be for them anything but simple, repetitive and a stop-gap for when there are no westerns on the telly. They will have a far less brutish life than their Nineteenth-Century ancestors, no doubt. They will believe less and fear less. But just as bad money drives out good, so inferior culture drives out superior. With any capacity to make value judgements vitiated or undeveloped, what mass future is there, then, for poetry, for belles-lettres, for real fearlessness in the theatre, for the novel which tries to look at life anew - in a word, for intransigence?"