the Cradle2Cradle idea, because when I read that book, I remembered wondering about what waste is for when I was a kid
the tropical rainforest: I felt like coming home when I visited it (CR) in 2003
Having total transparency in product-contents, both direct (materials used) as well as indirect (everything that is needed for production, including labor) to show the impact of everything we consume daily on our environment and on other people is needed in a taylorised world, to make choices on more than just $$$-prices.
More transparency is also needed in politics, to restore trust in politicians.
And there's so many good ideas about helping children in countries with less opportunities, helping people to help themselfes, to become independent.
...everything that has nothing to do with greed and ignorance
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