TED Community » Mikael Aldestam

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About Me

Currently running the Swedish part of Dynamicweb, CMS and eCommerce software. (www.dynamicweb.se ) Have been an entrepreneur and marketer for the last 15 years. Working in areas such as experience marketing, SEO and web.

Location:
Sweden, Stockholm
Current organization:
Dynamicweb Software
Past organizations:
Split Communication, K4 Communication, DNG Interactive, MEMA Webagency
Current role:
Managing Director
Gender:
Male
My website links:
Dynamicweb, Dynamicweb Intl.
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I'm passionate about

Business, marketing, the web, cooking, other people, behaviour science and keeping fit.

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    A reply on Conversation: What's the overlooked gem, the book I haven't read that I must?

    Feb 15 2011: It's worth reading, promise.

  • A comment on Conversation: What's the overlooked gem, the book I haven't read that I must?

    Feb 15 2011: Nice topic, always good to find new channels fining the best of the best.
    I would say that two books that still are on my topten list are Tor Norretranders (Danish),The Generous Man: How Helping Others is the Sexiest Thing You Can Do. Well written, fun and full of insights.
    He has also written a book called "Mark the World" (1999) on Informationtheory, but it might be hard to find in English.

    The other one is sort of the comprehensive work of R. Buckminster Fuller, named "Critical Path", from 1981, but it still is very relevant.
    Critical Path details how humanity found itself in its current situation—at the limits of the planet's natural resources and facing political, economic, environmental, and ethical crises.
  • +1

    A reply on Talk: Seth Godin: The tribes we lead

    Jun 3 2009: Well, that's what he's saying, find the active ones, and they don't need to be your friends. That's the whole point, they can be friends of friends, but they are active enough to care and share. The tribe thought is about finding the people that care as much about "the thing" that you do, and ten lead by example.

    But on the other hand, we could all just lay down on our backs and say , "there is no use doing anything, it won't matter anyhow", then we will really accomplish something...right?

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