Chris Westfall is the national elevator pitch champion, and the author of The NEW Elevator Pitch. He has appeared on CNN, ABC NEWS, NBC and in THE NEW YORK POST, among other media outlets. His coaching clients have appeared on "Dragon's Den" (Canada's version of "Shark Tank") and he helps create high-performance communication on four continents, via his one on one coaching services. A consultant to Fortune 100 companies, and an award-winning MBA instructor, he believes that powerful communication is the key to powerful results. Chris' keynote presentations show audiences how to use the power of influence to create multi-million dollar revenue streams, by understanding the Secrets of the NEW Elevator Pitch.
Influence. Persuasion. Real connection. Investor pitches. And creating change through effective and powerful communication.
Whether you tweet it or tell it, your story has to be strong - or it's lost in the noise. Today, the elevator platform has been replaced with the social platform. The idea of an old-school "pitch" is about as relevant as a buggy whip - and not nearly as useful. The NEW elevator pitch isn't a pitch at all - it's a conversation. A conversation that ends with your listener saying, "Tell me more..." It's time to stop pitching, and start connecting, if you want to have true influence. What would it mean to you, to understand how to engage and persuade the people that matter most to you? Get a job, get a raise, get an investor or get a date - it all requires influence. Make sure that your URL matches up with IRL; that's the story behind the NEW elevator pitch.
You know how tough it can be to move forward in your career, when you have some crazy experience in your background? My last job before I went back to graduate school, I was working as a professional stuntman. While I still do all my own stunts, I had to figure out how to take my career from the green room to the board room, if I was ever going to do anything more than take a punch or throw a kick. As I went back to school, I began to realize that when you change your story, you change your results. Not by creating a fiction, but by choosing the words that help you most. The stories you tell will teach others how to treat you, how to pay you, how to access your unique value proposition. While it may seem that you currently have more ways than ever to connect, are you really making the connections that matter? The first connection is with your story - understanding who you are, and what you can do for others - that forms the basis of true influence.
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