Timothy Lynn Burchfield Posted about 2 months ago Sandra Aamodt: Why dieting doesn't usually work Thank you Sandra for your insight in eating. For the past four months I have been thinking about the results of measuring. What I realized is if you measure the wrong thing you can set yourself up for failure. I have struggled with my eating and weight all my life. I would let the scale tell me if I was successful. I realized that my weight was my enemy. In 2014 I have decided to measure my food and not my weight. The thought of measurement has also carried over into my business. I began to challenge the effectiveness of those things we would measure for success. We were measuring wrong there too. I am planning on 2014 to be the "break-out" year for both myself and those I lead as we learn to measure the right things both personally and professionally.