Patrick Weltert Posted almost 3 years ago How can you make online grocery shopping more attractive? - is 3D technology an option? I definitely also agree that the technology at the moment is not that far in order to be able to simulate feels, smells or similar product aspects. But who knows, technology might be able to solve these issues soon. In terms of the Relay Foods: I really like the look and feel of the Homepage, but have a question to the business model. As far as I understand, Farmers pick the fruits for the customers, so they won't have this experience of self picking either? How did you achieve that customers "trust" you to pick the right ones?