Jay O'Conner leads WCN which is a new breed of strategists and technologists serving advertisers and agencies who create superior customer experiences across multiple platforms, using video as the medium. As many know, the brand experience must remain a essential component of your marketing communications. Measurable success is based on creating suitable memorable entertainment properties.
Jay has spent the last 10 years in the WCN Think Tank studying technology and the convergence of television.
Convergent Television, Transmediation and Advertising
Transmedia Brandcasting provides a win win for Advertisers and Fans through Transmedia Storytelling and the shared revenue created between Advertisers and its Consumers who will click and buy immediately products seen in Fashion, Music and Sports Content with limited or no commercial interruptions.
Monetizing Streaming Video, Private Label Tv2Go Systems to reach global audiences.
Global Problem Solving from a Visionary perspective.
TED and Jay O'Conner. The ideal story is that Transmedia Brandcasting would be embraced by TED, Jay would become a Keynote TED Speaker and Fellow be awarded the Nobel Peace Prize in Economics for the development of Transmedia Brandcasting strategies and the creation of global Transmedia revenue share communities as he turns customers into profit centers.
This user has not yet posted any comments.
This member doesn't have any favorite talks yet.
TEDCred score: 0.00 TEDCred reflects your contribution to the TED community.