A standard event type applies to most TEDx events that are organized; they are a general-purpose event. Most TEDx organizers choose a standard event, because it gives them the opportunity for their event to be broad and wide-ranging.
About this event type
Once you apply for a license for a standard event type, that license will remain active for 12 months, during which you can organize one event. You'll be the sole owner of the unique TEDx name you provide in your application.
After your event, you have the option to renew your license, or you can let it expire – releasing the event name for other organizers to use. A record of your event will remain visible on the TED website after the expiration of your license, but you'll need to give up domain names and other properties associated with the unique name for any new organizers to use.
The following applies to all standard events:
Naming Your event
Your event should be named after the community, city, or neighborhood the event is residing. (e.g., “TEDxSydney,” “TEDxGracia”) Read more about the rules for naming your event.
Your audience is simply the people who live in the area where you’re holding your event. Since a standard event its a more general event type, you’re not targeting a specific demographic besides those that reside in that city or neighborhood. But we do recommend organizers carefully curate their audience, and select a diverse group of people who can contribute meaningfully to the conversation.
Standard TEDx events can hold up to 100 guests for their gathering. Only individuals who have attended an official TED conference can organize an event with more than 100 attendees.
For a standard event type, your focus or theme should be multidisciplinary and broad, and address a variety of topics. You’ll want to feature a diversity of speakers from across several disciplines, but are primarily from the local community you’re serving. Learn more about themes to get an idea of what you want the focus of your event to be.
Standard TEDx events can be as brief as a couple of hours, and up to one day in length.
You may charge up to $100 USD per ticket to attendees, based upon approval.
Next: Apply for a license
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