- Anna Zawilska
- South Africa
What can we learn about social media and society in general from the hype generated by Kony 2012?
Although I have known about Invisible Children for quite some time, I was surprised to see the sudden boom in attention pointed towards the group due to Kony 2012. I want to explore - what causes a social media boom like this? What is it about the movement that makes people react so emotionally (in both positive and negative ways)? How can we use this time of energy in constructive ways in the future?