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Ian Bryan

President and Founder, Sensible City

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GOOGLE2, etc

Google's algorithm creates an abundance of opportunity, saves time and, in the case of businesses using it for research, can dramatically improve the experience and results of searching.

But at a personal level, Pariser hits on a huge issue, especially as we look at the imperative for young people to be globally aware and connected.

Google - can we have a "google 2"? One that would keep your brilliant algorithms intact while establishing a more "pure research" experience?

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  • May 9 2011: I could see google using a "perspective" flag in their search to help the user alter their personalizing filters. Kind of like how you can now type in... site: www.Ted.com alternative energy. It will use "site:" as a flag and only give you results from Ted.com's website. You might be able to type in... Perspective: unbiased Egypt. And have it use the word unbiased as your intended perspective instead of a word to find on a web page. You could give it words like: funny, traveling, openminded, female, European. This could then give the user control to tinker with personalization that google is assuming for us.

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