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How do you define the IT startup culture?

I am currently researching the "startup" corporate culture, however there is not much literature or research about this let's call it phenomenon.
What does startup culture mean? Is it young geeks sitting in a garage developing a new software? How come Apple for example say they have a startup culture?
I would be happy to hear different opinions about this topic, maybe even values that you think make the startup culture what it is and also make it "sexy".
If someone knows of a good article, journal entry or a book that relates to this topic or even a TED talk (which I couldn't find) I would highly appreciate it. Thank you :)

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    Lejan .

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    Nov 1 2013: Risky, bubble producing, highly instable and often consumed (bought) by big players for their focus of expertise.

    I don't know what 'sex' got to do with this and if there is a general 'culture' at all.

    A startup usually forms around some individuals who split from their former employer for several reasons, yet one seems to be a general reason which is the lack of freedom to be creative in directions which seem promising to them, yet not to their former employers.

    Often started in high 'spirits' it then depends on luck, chance and good connections if they make the transitional process to find and stabilize a customer base for their product and to earn a decent income.

    Depending on individual ambitions and market potentials, startup's often grow and thereby often change their formal 'spirit' and/or company culture as well when they reach critical sizes.

    Depending on what they have specialized on, startups are highly vulnerable towards law suits about copyright or intellectual property infringements, which get triggered by bigger IT companies to suppress and hinder their smaller but often highly flexible competitors. Startups with none to little 'law suit budgets' often struggle to survive this period and at times it becomes necessary to let interested 'investors' in to gain the financial strength needed for those law-battles. Yet this can damage the original 'spirit', as those 'investors' usually have their own ideas they like to see realized, which not always resonate in harmony. Necessary 'compromises' can cause original founders to split again and/or to let the 'investors culture' take over the original spirit in their behalf. With growing success and startup size, it can also happen, that the original founders sell their company for a good price and either start another business or made enough money to have some idle time. Their employees get absorbed by the company who bought them and may start to think about their own startups for several reasons but one...
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    Nov 1 2013: A venture between entrepreneurs who start with the confidence that within their existing resources (not just money) they can complete their first delivery and sustain the business model till it works more than once.
    Then they could take on external resources to build scale and replicate the model for faster growth.
  • Nov 1 2013: You might try this article

    and if you want a history lesson
    a book on dec, its culture

    DEC Is Dead, Long Live DEC: The Lasting Legacy of Digital Equipment Corporation
  • Nov 1 2013: There is nothing new under the sun
    It's the last hot thing.