- Evgenia Baydikova
The University of Sydney
How can businesses better manage their social media engagement?
Social media for business is about more than how many friends, connections and followers you have. It’s about how you grow your online identity and turn those analytics into measurable ROI.
What if there was comprehensive social media management service available for companies to syndicate content and mentions across all of their social media channels into one streamlined, easy-to-use interface?
The service could help you identify and develop high potential connections and online networking channels using intelligent tracking, prioritisation and reporting of aggregated analytics to provide meaningful business intelligence about how you fare in the social media playing field. It would also result in a more cohesive, company-mandated business reputation.
Would businesses benefit from a service like this?