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How can we best engage college students in the idea of learning instead of just getting a degree?

I work at a 4 year, public university and I see a great deal of students who come to school to get their degree (which they equate to money/success) and do not care about learning. What are your thoughts on the best way to engage them in the actual process of learning. I have my thoughts, but would love to hear my fellow TEDsters thoughts.

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  • Mar 26 2013: I think their should be more company sponsorship deals to help young people get into the workplace earlier than the norm. It is important for young adults to enter the world of work early. In Germany there is a system whereby young adults enter work on internships, once these are completed they have the choice to go to college or university or are offered a job at the company they work for. Work provides a great foundation before obtaining a degree or starting out on a career.

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