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Bernd Fesel

Deputy Director, European Centre for Creative Economy - ECCE

TEDCRED 30+

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The Creativity Revolution: The more creativity the better? What does creativity do for your daily life?

Ken Robinson suggests that schools kill creativity and researches (Adora Svitak) show that music for young children increases their creativity. Richard Florida sees the Creative Class at the centre of the wealth and attractiveness of cities.
Elizabeth Gilbert believes that the creativity of artists is a general ability of all persons in a society. Hermann Vaske did a filmseries with world leaders (Dalai Lama, Genscher, Gorbatschow) and artists (Spielberg, Bowie, Tarantino; Almodóvar) about the questions “Whyareyoucreative?”. De Bono founded the world institute for new thinking and established a technique for creative thinking for everybody.

If creativity is not understood as an elite or specialist capability alone (of course it is also), but as a natural (meaning not educated and not trained) ability of every person, WHAT DOES CREATIVITY MEAN OR MOVE IN YOUR DAILY LIFE?

What is your creativity changing concrete – or the creativity of your neighbour? What do you expect creativity to do or to improve for you – next day, next week, next year? Or is creativity not working in such linear ways? How does it work for you?

Related Talks:
Topics: cities collaboration collaborative innovation creativity
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    vipindas s 10+

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    Associate
    Apr 27 2011: Creativity is where i could find new ideas to my designs and works.when i'm creative, i feel great and my ideas will be more different and it comes to the way i expect it to be.
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    Debra Smith 200+

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    Apr 26 2011: It helps me find new ways to bridge the gap between people. Creativity also helps me have a more enjoyable life.
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    Karl Gretz

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    Mar 31 2011: Until adults stifle it, all children are naturally full of creativity. They are also naturally full of hope. That hope spurs their creativity in every area where they have hope. If they have a feeling they hope to communicate they write it, draw it, sing it, dance it or express it in some other way. They fantasize about tomorrow and the kinds of lives they might live (artist, poet, doctor, lawyer, indian chief, etc.) and role play their expectations of what those lives might be. As grownups and leaders, instead of destroying their hope with "well meaning" doses of our version of "reality", we must continue to foster their hope that their efforts to create are always worthwhile and we are prepared to support them whether we agree with their interpretation or not. From that hope will come the desperately needed creative solutions to tomorrow's challenges.
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    lynn eschbach 30+

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    Mar 31 2011: Creavtivity is inspiring and makes one feel good. There is a catch, however. If one creates, one also wants to share. Is this a given? Well, what if what one creates is not appreciated? By anyone.

    I think artists are those that are able to create emotion in others and that is the appreciation one hopes for. And to pay bills if one is so fortunate!

    Everyone CAN create, not everyone is an artist. The trick is to be confident in what one creates, whether or not it is appreciated, if it makes one happy. Eventually though, one tires of creating for oneself and goes in some other direction.

    I say CREATE! It's fun, inspiring and challenging.

  • Andrew O'Sullivan

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    Mar 27 2011: Creativity is about being able to step outside of the normal paradigms to see the familiar from a fresh and unusual perspective. In such a process, it's not so much about what looks different that matters, but the contrast between that which changes, and that which stays the same. You throw everything our of kilter in order to see what remains familiar; what are the constants. The more you do this, the greater an insight you get into the inner workings of a thing. Also, you open up the chances for new and unusual connections or juxtapositions which occasionally throw everything into a new light and can lead to the sort of inspirations that result in a better and more effective way of doing things, or sometimes suggest completely new things to do. This can be a conscious or unconscious process and is not the exclusive domain of the creative elites such as artists and scientists. It is something that everybody can and does to a certain extent do, and not only leads us to better ways of doing things, but affords wisdom by offering a greater insight into ourselves and life in general. It can also be fun, is the bedrock of good humour, and helps make life more interesting.
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