- Kevin McCallum
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What brand is your child?
Given the growing trend to define human beings as brands, it's time to consider "What brand is your child?"
As jobs become harder to find, early branding will give your offspring a competitive advantage over non-branded children.
So I ask you. What brand is YOUR child? How will you achieve your branding goals? Which brands will be most employable in the future?
Justin Elkin
Kevin McCallum
Good choice.
Elizabeth Gu 30+
No cages.
"Do what you gotta do sweetie, but don't forget the things you are responsible for and should be aware of."
Kevin McCallum
:)
Elizabeth Gu 30+
Budimir Zdravkovic 20+
As for branding that's easy, I'm gonna tattoo a bar code on the back of his neck when his mother, a sailor loving bar wench, gives birth to him
Kevin McCallum
Well it sounds like you have a keen understanding of globalization. It really is all about identifying growing markets and positioning your child accordingly. Ha ha ha
Some funny stuff there. Though my wife is from France, so obviously we can't agree on everything. ;)
Budimir Zdravkovic 20+
So either a pimp or a biochemist like his old man would be ideal for my child. Biochemists are essential for the pimping industry although it may not seem very obvious at first. Certain sex workers have evolved in such a way that their aids receptors have fallen off so they are for all practical purposes immune to aids, the aids virus cannot get in there. these are in pimp language very "competitive hoes" they never get sick, to make an analogy it's like having union workers with lizard like regenerative capacities. Assume a union worker severs his hand in an accident the company doesn't have to worry about that because he can regenerate his arm after a few days. So where do biochemists come in, they are needed to screen such sex workers and identify the marker for the aids receptors and work in collaboration with pimps to make wise business decisions,
Kevin McCallum
Does your wisdom know no bounds!?
James Zhang 30+
Random Chance 30+
Boy, are people willingly brainwashed when they really believe they should "brand" their children and continue feeding the lies of fear into them, through the parents of course.
Bar codes here you come!!
Kevin McCallum
Fortunately, sanity reigns supreme among this little group of conversationalists!
I checked the definition of brainwash and the word pertains to a radical change in belief. I think rather that society has been and continues to be insidiously indoctrinated to adopt corporate values. It's easy to see the danger and absurdity when we apply those values to children but it seems that it is not so clear when viewed from a strictly adult perspective.
Yes Bar Codes are already here. They are available to corporate advertisers at your favourite social networking site or search engine. Hurry on over!! Buy yours today!!! They've got millions of em!!!! Special this week only! 50% off for all federal government customers!!
Salim Solaiman 50+
Later, they will decide what they want to be known for in their adult life
Kevin McCallum
Let's make more room on the shelves for these ones!
;)
peter lindsay 30+
Kevin McCallum
Funny stuff
You must admit though, "Bogan brand" has a certain poetic ring to it.
;)
peter lindsay 30+
Robert Galway 20+
As a parent of two adult children, I hope we provided them enough of a variety of life experiences to define themselves by the work they do, the decisions they make, the art they produce, and how they apply their knowledge to solve tomorrow's problems.
They did sports, Scouts, music, academics, part time jobs, art, travel, family adventures, camping, tools and handicrafts, and computers-building and playing them. This was the breadth of experience we had to offer them and both my wife and I were involved at different levels in most all of the events.
Professionally, one is a teacher and one on the way to being an engineer. However, they have gone on to add skills like welding, a web business, scuba, shooting sports, robotics, automotive repair, painting, calligraphy, and furniture restoring.
I feel good about the breadth of things they have been exposed to and hope that the "brand' is that of responsible professional and hobby adventurer. I think perhaps this combination leads to a happy and rewarding life.
I think thinking of "branding", either by parents or children, pigeon holes them in thought or career choice. I think the best opportunities for success are found by using multiple talents, skills, and 'likes' and seeing how they apply all these things to meet life's challenges.
Kevin McCallum
Well said. I enjoyed that. :)
I too find the concept of branding disturbing, for adult humans as well as children.
Anna Gower
a particular identity or image regarded as an asset:
you can still invent your own career, be your own brand
from the oxford dictionary
I'm not really worried about a child being introduced into thinking of themselves as a brand if you refer to this meaning of the word. But if you refer the meaning to branding as is done to cattle, or corporate identity then the meaning can be different.
This use of the word brand has been less used as the corporate meaning takes precedence in our culture. But one of the essences of the use of the word as a noun is a type of self-realization. Have we fogotten this. Lets claim the word back from the corporate world. I rebrand the word brand.
Kevin McCallum
Yes the effects of pirated word meanings are incredibly powerful. I referred to this in an earlier conversation regarding the word "civics".
I think we can do better than reclaiming the now tainted word "brand". I think we need a brand new word to define "a particular identity or image as an asset"... to his/her community.
James Zhang 30+
Kevin McCallum
Sadly, due to an early childhood slinky accident, I can't have children. But if I did, I would strive toward "amiable slave" brand which I believe will be a highly marketable brand in the near future.
Kids are goat brand btw. :)
James Zhang 30+
I mean unless the word slave becomes involved in a popular future internet meme, I just don't see why anyone would call their kids a "slave" of any sort and view that as a positive thing.
Kevin McCallum
I'm thinking only of creating an attractive brand for future employers. I think most employers would appreciate these qualities. Upon reflection, I would like to incorporate some sort sort of "low maintenance" element into the mix but I realize that when it comes to branding, it's important to keep it simple. ;)
Anna Gower
Kevin McCallum
:)
Juliette Zahn 50+
Kevin McCallum
chen xin
Kevin McCallum
"brand GOOD"
hmmmm...not bad!
:)
chen xin
Kevin McCallum
I mean, I like what you said. :)
Ken brown 30+
Kevin McCallum
No one said branding would be easy!
;)
Fritzie Reisner 100+
Kevin McCallum
Let's hope that those disciples of branding will question their own behaviour after applying such absurdities to their children.
Linda Taylor 50+
Branding is the latest corporate church trend. It will go away eventually long before kids hit the workforce. Some of us have lived through this before. First it was mission. Then it was vision. The it was personal vision. When you think about it, it is all the same crap. Some corporate preacher writes a book, some yahoos attend a seminar and voila! The cattle follow.
It is all a pathetic way of trying to find meaning in the banal meaningless sterile world of corporate enterprise. More money to buy more stuff is an inherently meaningless endeavor so this trend won't work either.
You want to be part of the herd go ahead. Get a brand. I really do not think being part of the herd is what gets you ahead in life.
~IMO
Kevin McCallum
I couldn't agree more!