- Kevin McCallum
- Remote
- Antarctica
This conversation is closed. Start a new conversation
or join one »
Let's employ video to promote LOCAL interests.
Hi
I'm introducing a website worth sharing.
thedotchannel.com
Closing Statement from Kevin McCallum
This was my first post which inadvertently expired within a day. I've reposted under the same name.













Kevin McCallum
I'd be honored to have you as the first member. :) If you do become a member, you'll see more clearly the options you have for participating. Everything on the site is free and it is free from advertising as well.
One last thankyou James
Cheers
Kevin McCallum
I think it is the most powerful medium in that it can convey the most information to the viewer while demanding the least time and effort. As well, motion pictures are universally attractive and require no reading skills or even language skills in order to for the viewer to become engaged.
Economic localization involves supporting locally-owned businesses and enterprises over non-local corporations. An example would be choosing a restaurant serving locally produced food over a fast food chain.
Cultural diversity is about creating meaningful community-centric festivals, rituals, music, art etc. as opposed to formulaic business driven mass entertainment.
Kevin McCallum
Thanks so much for taking an interest. Each of the three groups has it's own little welcome message under the Welcome heading. The idea is that the site makes it easy for small locally based enterprise to find independent film makers and vice versa.
It is about harnessing the power of video for civic ends.
While film makers struggle to find funding, the promotional budgets of small locally-owned businesses are being absorbed by corporate-owned, over-priced and ineffective print media. It seems these two groups should get on the same page.
James Zhang 30+
I, as the user, am asking one big question: What is it?
And I had a hard time answering this question. The user interface, aesthetic design, actual content of the site, name of the site, and the who what when where and how the audience uses the site should be communicated clearly to the user.
But then I realize it's only in beta, and you're just asking the forum to check it out and stuff. So in this case, you need to sell the idea. What is this site? What are you trying to do? How are you going to do it? Why?
Kevin McCallum
We mentioned that the site is a beta version only to point out that the menu system will not yet work with touch screen devices.
The site is fully functional and I invite you to become the very first member of thedotchannel..com. :)
Perhaps you could request some videos relevant to communities that interest you.
Thanks again for the discussion. It was a pleasure.
Cheers
James Zhang 30+
But I still don't really have a clear idea of what it is and what it does.
James Zhang 30+
There are three groups mentioned:
Sponsors
Creators
Viewers
I think there should be several more groups worth including:
Innovators
Analysts
Users
The role of innovator is come up with a plethora of ideas or solutions.
The role of analysts is critically think about what's good and bad and what would be good and bad about current/new ideas.
The role of users is to become the test subjects. Difference between user and viewer is that user is the inside man playing with the thing, the viewer is the outside man observing the thing.
But the other thing is that someone can be a combination of roles. You can be an Analyst and an Innovator at the same time. You can be the Creator and the Sponsor at the same time possibly.
Kevin McCallum
The site is about employing the most powerful mass communications medium (video) to promote economic localization over corporate imperialism (globalization) and to promote cultural diversity over pop culture.
James Zhang 30+