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Glenn Barres

Co-Founder, Idea Sponge, Inc.

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What inspires loyalty within the organizations you work with?

This can be customer loyalty for a brand AND/OR employee loyalty towards an employer.

Please feel free to share stories that help us understand why as well as what are the key elements to this feeling of loyalty.


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    Apr 14 2012: I believe without a doubt that the thing that inspires loyalty in my organization is mutual respect. In saying that I also believe that some people have a propensity to loyalty regardless of circumstances. This can stem from family values, life experiences, upbringing and work experiences.

    Additional to mutual respect is confidence in the organization which comes about through positive relationships and trust.

    When the many parts of the whole work together, rather than pulling in different directions, harmony is evident and success more attainable

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