Design Engineer, Amtek Defence Technologies Limited

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How to market / advertise an event in a situation where there is a lack of funding?

For a start-up NGO which would want to organize an event to create awareness on a particular issue (say environment), and faces a lack of investment or funds.
Please give out innovative ideas, as to how should the NGO go about marketing the event or advertise the cause and the event.

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    Apr 6 2012: Why you think organizing an event is the only / best way to create awareness?
    • Apr 9 2012: You start to go about an issue. People will not trust you or accept what you say unless you're not a recognized brand or people don't experience the information 1st hand.
      This is the reason I believe that an event is necessary to connevt to the audience 1st hand.