- David Denton
- West Babylon, NY
- United States
Council for Exceptional Children, Youth Enrichment Services, National Postal Mail Handlers Union, Long Island Boardgamers Organi
How closely do you feel education is related to advertising? How would you use advertising principles in education?
I have always been a big fan of Reis and Trout, and their idea of product positioning. I feel educating and preparing students for the workplace contain two main focuses: 1) guiding them towards their own career path and 2) giving students the skills to position themselves in the market.
I was fortunate enough to speak with Richard Lavoie a couple of years ago on the topic, and he told me at the time he was working on a book combining advertising and education principles.
I'm just curious if anyone has specific thoughts on the topic.